Leonardo Da Vinci was once in the unenviable position of looking for a job. This would seem strange for the man who produced the Mona Lisa and designed the helicopter before the helicopter existed, but its true. In 1482, Leonardo penned his resumé to apply for a position in the court of Ludovico il Moro, as a designer of armouries. Needless to say he got the job. 600 years or so later, we are still using the CV to outline our capabilities for a job.
In an era where we can post real time updates about what we are eating for dinner, we are still relying on an A4 piece of paper to outline our credentials and give an insight into our personalities.
In Friday’s Times, Sathnam Sanghera outlines the argument for making social media profiles the key factor in any job application. “The CV is not fit for purpose in the 21st century”, outlines Sanghera, and I have to say, we at Kloodle agree with him wholeheartedly.
Sanghera outlines the disconnection between the skills people outline on their CV and the actual skills they possess. A CV is meant to be a representation of the attrubutes a person can bring to the work place. This is even more important in a century where the types of jobs we require people to do are in a state of flux and forever changing. In such an environment, skills win out. It is people with strong transferable skills that can continue to be adaptable. There is no longer such a thing as a career for life, so we need to be able to learn quickly and adapt to change.
Social media actively demonstrates our interests and our characteristics. Sanghera states that he has sifted through innumerable applications, each stating a passion for politics, yet not a bean of a tweet about anything remotely political. Such disconnection is, at first, a shock, but is indicative of the power of social media. It is a true representation.
Therefore, social media provides more power than ever for the career seeker. The opportunity to really showcase our skills and interests is unparalleled. We are limited by our own creativity. We know that employers are seeking skills such as teamwork, communication and resilience. Why not actually show them that we possess such skills? Take a picture of yourself playing a team sport. Film yourself giving a presentation. Complete a challenge for charity and write a blog about your experiences. Such content is a rich and powerful way of showcasing you, a way to tell your story.
Yet, are employers really using social media and the power of the internet to their advantage?
Google is the world’s most used and powerful search engine. It has an algorithm of patentable complexity, and is so smart it even guesses what we are thinking. When we type in a search term, the website with the most relevant content appears at the top. Want to know about birds? The RSPB website will probably appear at the top (I don’t know, Google it and find out!). If we can rank websites in terms of relevance, why can’t we do the same with people?
We are creating enough content on our social media profiles to furnish such a service. If Sanghera wants to find an graduate journalist with an interest in politics who cultivates a blog of their own, then he should be able to search for such a person, and the most relevant individual will appear at the top. The search would be furnished by the content that individual creates. So only people who write regularly about politics, contribute to politics groups and has spoken of an aspiration to become a journalist will appear on Sathnam Sanghera’s radar.
And that’s what we are striving to do at Kloodle. At the point of graduation, an individual will possess a plethora of soft skills but a limited amount of work experience. They need a forum to showcase the skills they possess and their employability. Kloodle provides that platform.
A great Kloodle profile will contain blogs, videos, work uploads and pictures, all designed to evidence a student’s skill set. Employers can search through this rich information, information that actually demonstrates the skills an employer needs, and engage with potential future hires.
With the CV on its last legs, students and graduates need a professional forum to tell their story. Kloodle is that forum.